Is Starbucks'' Mission (vision, goals, objectives) aligned with its strategies? In other words, can Starbucks continue its growth as a multi-billion dollar company, and yet maintain its entrepreneurial character? Visit the Starbucks website, identify Starbucks'' mission statement, and analyze it. Then read the following two articles about Starbucks, as well as conduct additional research. Helm, B. (2007). Saving Starbuck''s Soul: Chairman Howard Schultz is on a mission to take the company back to its roots! Oh, yeah-- he also wants to triple sales in five years. Business Week. New York: April 09, 2007, Issue 4029, p. 56 Rae, J. (2006), The Importance of Great Customer Experiences. Business Week. New York: November 27, 2006. Issue 4011, page 32 When you visit the Starbucks website, be sure to review the most recent Annual Reports under the "About Us/Investor Relations" sections of the site (these reports are important - they are essentially a company''s self-analyses). Analyze Starbucks'' mission statement, as well as the company''s goals and objectives. Identify and analyze Starbucks'' main stakeholders, and whether the company mission meets stakeholders'' goals. Analyze how Starbucks'' strategies meet its mission, vision, and objectives. Writing! This is a business report developed for the board of directors and shareholders if you were the CEO, or for the CEO if you were the consultant. This is a professional and objective document. Executive summary: Starbucks'' mission/strategic choices/Do they align Introduction: Starbucks'' mission, summary of your analysis Main Body: Sections (use titles/headings) Mission Statement Analysis Your conclusion Apply strategy concepts to facts about Starbucks Conclusion: Summarize paper