Marking Criteria: Evidence of Background reading & research 20% Depth & Scope of analysis and examples 50% Application of academic theories and models 20% Structure & Presentation 10%. All the above assignments for these modules should be of approx 4000 words and must be underpinned by appropriate academic theories and modules and models. Harvard referencing should be used; with approx at least 25-30 sources. 4) MARKETING PROJECT: Should be a Proposal of approximately 150-200 words, MUST CONTAIN A RESEARCH QUESTION AND RESEARCH HYPOTHESIS. Followed by a Report of 4000 words supporting the Research Hypothesis and Research Question. MUST CONTAIN A LITERATURE REVIEW of approximately 1000-1500 words. The writer can follow any structure as long as it has introduction, Organisation Background, LITERATURE REVIEW and Recommendations in the Report. Topic should preferably on “AQUASCUTUM’S SUCCESS AS A LEADING MEN’S WEAR IN THE UNITED KINGDOM IS BECAUSE OF ITS COHESIVE DESIGN View attachment: