Discuss factors such as past experiences, strategies, knowledge, intentions and context that influence the construction and reconstruction of memories; theories and evidence on factors affecting encoding and factors affecting retrieval, the pliability of memory and enduring memories, ''atypical memory'' i.e. exceptional memory. Appraise,evaluate the worth/validity/effetiveness of theories and evidence in light of their truth or usefulness -coherant argument made. Discuss distinction between construction and reconstruction drawing from arguments around interplay between knowledge already stored and processing of new information -be critical and analytical in evaluating theories and evidence of factors which affect memory construction and reconstruction and develop an argument around factors. Emphasis on evaluation not description.