Remember that this is an informational report. You are writing to a group of investors, and you should use a formal tone and formal formatting. You are just opening the discussion about franchise opportunities, so do not make a recommendation of one franchise over the others at this point. Right now, you''re just at the information gathering stage. Successful Reports will do the following: * Be formatted as a formal report, following the guidelines formal reports in the text (including the guidelines for headings and subheadings found in figure 14.7 on page 440); * Include appropriate prefatory, text, and supplemental parts (such as a letter of transmittal, a table of contents, a purpose, scope, and limitations statement, a sources and methods statement, and so on); * Include appropriate visuals, demonstrating understanding of the materials in Chapter 12; * Fully answer the question posed in the text, considering all of the background information provided and fulfilling the purpose outlined in the “Your Task” section (the word count for the intro, body, and conclusion should be 1250-1750 words); * Use at least two credible researched sources appropriately and effectively; * Include proper documentation using APA style (both in-text and end-of-text citations--please check your work using turnitin.com); and * Be free of spelling, grammar, and punctuation errors.