Advice to students: The question relates in particular to the first 3 units of module 2, but there are significant inter connections with other units and associated course materials. You will need to form a view as to what have been the most significant dimensions historically in the development of communications media, and why, and whether the highly personalized management structures typified by the mogul phenomenon has had anything to do with them and what degree. How far does the mogul phenomenon actually represent something essential about the operations of the press at least during particular periods and in particular circumstances. Is it a phenomenon that is also to be found in broadcasting and the newer media? And regardless of whether or not you would want to place this phenomenon at the centre of any historical overview of the media, the question invites you to articulate whatever significance you believe it does have, in relation to what, and why? You may want to tie the question in with course wide themes to do with democratic communication and the public sphere, patterns of media ownership and control, the nature and impact of commercialization on the media. For example, what does the mogul phenomenon suggest about the role of the state and of the capital in relation to the media? What does it tells us about processes of media regulation? Does it relate only to the development of western media or are there parallels in other major world regions?