Objective. a written report (case study) on the management practices of GENERAL ELECTRIC (GE) with the main emphasis on highlighting exceptional or excellent management practices and techniques. Choice of organization. General Electric Content of Report. The report may be thought of as a short case study of the organization''s management plans, strategies, accomplishments, etc., and how and why they have succeeded (or failed!) as a result of management. This is not a comprehensive report about the entire workings of the company or a report on its products. The emphasis is on the management. Research Methods. In order to gather the information, you will want to use the World Wide Web, financial data, the organization’s Annual Report, and interviews with key management personnel (via phone, e-mail, or in person). You will most likely gather more information than you can put in the report, so you will be expected to take only the best and most relevant data for the report (do not include material to & quot;pad & quot; the length). Once you narrow down your data, organize it into a logical report (beginning, body, and ending) which has a summary and logical conclusions. Because this is not a long, comprehensive report (about 12 pages) you must concentrate on the most important key aspects (attributes) of the company’s management practices and outcomes. Therefore, you should delimit your information to one or two key areas of management (e. g., manufacturing, marketing, organization, planning, communications, leadership style, quality control, technology) and how this area or areas make the company excellent. The report must include these parts: 1. Cover Page. Title of report, name of organization studied, name of preparers, date, and course. 2. Research Methods. How you gathered your information and how you organized and analyzed it to come to your conclusions. (Library, interviews, www, etc.) 3. Body—(a.) Short introduction and background information on the organization and its management. (b.) Description of the management practices and attributes that make the company unique or excellent (fairly long and detailed). (c.) Concise Summary of Findings and Conclusions you have reached based on your research. 4. References—A list of the sources you used to gather the data to write the report, Be sure to DOCUMENT with a full notation, in the body of the report, which of these references was used, including author, title, dates, page, etc.